Virality is WEIRDLY Mechanical
🤔 Manufacture virality with a product run of 50 units, Media buyer index of the week, and more!
Tania Sharma
Why your subscribers keep leaving
👋 Nothing really mattered after the signup, Meta and LinkedIn expand AI and Creator tools, and more!
These 2 things are killing performance
🫠You need to fix them to get out of the endless iterations and test cycles, Meta updates targeting links and ad labels, and more!
This brand got hit, you can too
🤦♂️The term sheet stalled. A 43-page questionnaire killed the vibe, Meta is killing low-effort content, and more!
The Math isn’t Mathing
🛣️ You don't have 40 ads. You have two ideas running 40 times, LinkedIn just rebuilt its feed for the AI era, and more!
The Creative Bootcamp Marketers Won’t Shut Up About
🚀 Create ads live, get direct feedback from top strategists, and build a creative system most brands still lack.
Your hook isn't the problem. Your middle is.
👎Everyone's optimizing the wrong 10 words, hooks get obsessed over. The body gets winged, Media buyer index of the week, and more!
Is your YT getting only views?
🔥 Your competitors are getting free traffic from YouTube, Snapchat, and Reddit pitch themselves as new b2b marketing channels, and more!
Your Channel Expansion Backfired
📊 The channel you added last quarter might be the one hurting you now, Social platforms are embedding shopping inside posts, and more!
The CRO Insight no one talks about
Your visitor made 47 decisions before they reached your cta. No wonder they didn't click. A new analysis reveals how engagement actually behaves, and more!
That shitty post just beat your Ad
🎯 You've been in round three of revisions for four days. While they went bonkers on the mid 3rd version, Big platforms are tightening control over ads and data, and more!
Your speed scores are lying to you
🏃➡️ Your site passes every speed test, but conversions quietly slip once real traffic arrives.