The Hidden Cost of Delayed Conversions
⌛️Long buying cycles don’t just slow ads, they rewire them, and more!
Tania Sharma
Boxing Day Steals From January
😬The Demand Carryover that Cannibalizes Q1, Media buyer index of the week, and more!
Your Shortcut to Endless Ad Creatives
🤳 Turn a single product brief into a month of high-performing ad assets
Why the Holiday Demand didn’t die
🤔 Why post–shipping cutoff drops are not demand losses, Do faces actually help YouTube thumbnails, and more!
January Rewards The Fastest
🤩 Creator momentum resets before pricing catches up, Google reshapes how advertisers control Demand Gen and Performance Max, and more!
You built attention not leverage
👀 Why high engagement still leads nowhere, Microsoft simplifies compliance, and Shopify turns UX into signals, and more!
Stop Running TikTok on TV
📺 Why CTV needs slower thinking, How fan-out queries shape AI overview citations, and more!
You’re Always Two Steps Behind
😲 Every slow campaign is a reminder that agents could complete your prep in minutes.
The End of Auction-Led Growth
🚀 Winning now depends on attention quality, Media buyer index of the week, and more!
The Replay Economy Is Here
🔁 Why attention is now valued in seconds, not actions, AI overviews are moving deeper into High-Value search, and more!
The Post-Christmas Advantage
😮 Recognition forms before clicks ever happen, AI ads and performance data are getting clearer, and more!
Meta Punishes Repetition Quietly
🫢The page memory reset effect why ads “Magically” work again, AI commerce is splitting into two powerful paths, and more!