Emails need arcs, not blasts.

✉️ Why 90% of your flows feel invisible, and how to build ones that convert like a story, The Influencer Economy Just Hit a Turning Point, And AI Is Ready to Replace It, and more!

Testing Loops > Testing Winners

💡 What if your goal wasn’t to find a winner, but to build a system that always finds one?, YouTube Doubles Down on Shorts Shopping and Brand Deals, and more!

Why Meta Ads Die So Fast

🎯 Creative Displacement: The Hidden Cost of Scaling on the Same Feed, WhatsApp Quietly Enters the Ads Game, Again, and more!

Support Threads to Launch Hooks

🔁 Mining Post-Purchase Feedback for Your Next Launch, Meta Supercharges AI Ads with Video Gen, Branded Content & Smart Agents, and more!

The Warehouse Marketing Loop

📦 The Untapped Goldmine for DTC Retention & Revenue, TikTok adds AI video tools, avatars & Adobe/WPP integrations, and more!

Outcome Timed Offer Magic

📦 How Realistic Timelines Drive Bundle Sales and Subscription Uptake, Pinterest Doubles Down on AI Shopping and Influencer Discovery, and more!

Stop Guessing Start Scaling

💥Why Your Ads Are Failing Before You Hit Record, Pinterest Supercharges Shopping, and more!

The Second Funnel Stack

🧐How Smart Brands Convert Without a Product Page, YouTube Expands Creator Tools, and more!

Emotional Utility Marketing

🧠 Sell the Feeling, Not the Function, TikTok Bets Big on AI, Search, and Full-Funnel Ads, and more!

A/B Testing Is Dead

🧠 Why Smart Teams Are Switching to A→A→B Testing, Meta Launches ‘Opportunity Score’ for All Advertisers, and more!

Flip the Funnel

🧠Why Top Brands Now Create Intent Before Capturing It, Meta Upgrades Ad Tools to Optimize for Real Business Outcomes, and more!

The New ‘Hero SKU’ Strategy

🧪Building Products for Channels, Not Just Customers, LLMS.txt Isn’t Robots.txt, It’s Your Map to AI Visibility and more!