Stop compressing your market

🫣Your headline is probably compressing your market more than you think, IAB flags CTV trust concerns and Walmart expands streaming advertising, and more!

Majority is not always the truth

💪They just removed one of the biggest advantages established sellers had, Google is connecting advertising, social content, and AI reporting more closely than ever, and more!

You’re not trusting the truth

😤The line item nobody trusts is the one that's telling the truth, ChatGPT Ads is becoming a more complete platform for advertisers, and more!

The channel your ads cannot buy

❌ The ranking signal Amazon rewards most cannot be bought with a sponsored placement

Price is a design variable

😤The pain of paying is a design variable, not just a price point, Media buyer index of the week, and more!

Subscribers are giving up

🫠 The subscription model is quietly losing its best customers, First-party data and AI automation are becoming the foundation of modern advertising, and more!

AI missed your page

❤️‍🩹Your Page Fell Out of AI Answers at One of Five Stages. Find out which Meta and Reddit rolled out new advertising features, and more!

Compounding the Prime Day win

📊 Prime Day ended June 26. The rank you earned is already decaying, Social platforms are packaging AI into products users will pay for, and more!

Busting the Dashboard Lies

🫢Your dashboard is taking credit for sales it never created, Social platforms want creators spending more time publishing than editing, and more!

The only AI your Marketing Team needs

💪Everything your marketing team needs in one place and with it’s own intelligence

Not All Traffic Ranks Equally

🫢Some visitors contribute more ranking power than others. Media buyer index of the week, and more!

Make your BFCM Bulletproof

🛡️The Five Questions That Turn BFCM Inventory From a Guess Into a System